Getting Your Audience's Attention
Perhaps the first question should be, "Have I got your attention?" There are 29 reasons why I should have it. We live in a world of information overload. Are you getting people to notice you and pay attention to your message?
Half the battle today is to get the right people to focus for 30 seconds on what you are trying to communicate. That's really all you have - 30 seconds, which is generous by many standards. Think about the distractions we tolerate daily that did not exist five years ago.
So how do you get the right people to stop and listen to what you have to say? How do you get them to pay attention to you and not the other choices available to them? How do you get them to believe what you say is the truth and that they can trust you? The relationship marketing foundation has always been about knowing, liking and trusting people to find, get and keep customers.
The future of your business depends on how you can provide the assurance you are the only choice for your customer to make. That's it. Devoting time to this strategy is meaningful and your customers will be thankful as well.
Here are 29 additional strategies that could serve you well in the months ahead. I urge to give them good review. You might note some low-lying fruit. What strategies might work for you?
If you would like guidance and assistance implementing a more robust customer acquisition and retainage strategy, reach out to me today. Contact me to help improve your overall results in your business every day!